Signals Colour, type and surface
Spacing that doesn't keep time
- Category
- Colour, type and surface
- Direction
- Pushes the score up
- Weight
- +5
What it is
The visual defaults, applied unedited. Looks are the weakest evidence in the whole set. Anyone can reach for a gradient on purpose, which is why craft damps this entire category.
How it is weighted
5 points is deliberately light. This one is a hint, and it is only interesting alongside others.
What to do about it
Pick one vertical rhythm — a single spacing scale — and apply it to every section boundary. The unevenness reads as unfinished even to people who cannot name it.
Where it fires
Of the homepages we scan as worked examples, this signal fired on 3:
- lovable.dev 21/100 — 5 different vertical rhythms across 6 sections, because each one was generated in its own prompt. The page reads as unfinished even to people who can't say why.
- v0.app 37/100 — 6 different vertical rhythms across 6 sections, because each one was generated in its own prompt. The page reads as unfinished even to people who can't say why.
- bolt.new 15/100 — 6 different vertical rhythms across 7 sections, because each one was generated in its own prompt. The page reads as unfinished even to people who can't say why.